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Panoramic
68,167 sites measured · Global

The web, measured

Which platforms, tools and vendors companies run — across 70,000+ popular websites in seven markets. Search a technology or browse by category.

68,167
sites measured
7
Markets
486
technologies detected
63
SaaS tracked in DNS
Markets

Markets compared

The same checks on popular sites in seven markets.

MetricGlobalUnited KingdomNetherlandsItalySpainJapanLatin America
CMS30%34%33%45%42%31%37%
E-commerce platform4.8%15%14%18%21%6.7%18%
Web analytics43%44%35%47%42%41%45%
CDN59%66%51%49%50%47%59%
Any SaaS verification in DNS70%35%40%67%69%59%66%
Google Workspace29%16%15%18%17%19%30%
Microsoft 36519%34%38%19%23%13%22%
HTTPS homepage99%99%99%99%99%99%99%
DNS TXT

SaaS adoption, from DNS

Companies prove domain ownership to their SaaS vendors with TXT records. We count them.

All
  1. 1Google Search Console61%55,092
  2. 2Microsoft 36524%21,868
  3. 3Meta Business (domain verification)15%13,589
  4. 4Apple (domain verification)13%11,669
  5. 5Atlassian Cloud12%11,057
  6. 6GlobalSign11%9,578
  7. 7Anthropic9.3%8,378
  8. 8Adobe (Admin Console)6%5,448
  9. 9OpenAI5.6%5,081
  10. 10DocuSign5%4,549
  11. 11Zoom3.9%3,513
  12. 12Brevo3.6%3,250

Share of 90,090 sites in the sample.

Global in numbers68,167 sites · Global · updated 13 Nov 2026
30%
CMS
4.8%
E-commerce platform
70%
Any SaaS verification in DNS
29%
Google Workspace

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